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Bluescape Introduces Faster Way to Design Products at Outdoor Retailer + Snow Show 2018


Visual, Real-time Collaboration Software Substantially Reduces Product Cycle Times

SAN CARLOS, Calif., January 16 2018 – Recognizing the pressures retailers and manufacturers face to rapidly deliver fresh product lines that meet evolving consumer expectations, Silicon Valley-based Bluescape is bringing its digital design workspace software solution to the outdoor gear and apparel industry’s premier event, the Outdoor Retailer + Snow Show 2018, January 25-28 in Denver.

Bluescape revolutionizes the way outdoor retail manufacturers ideate and design products for retail’s new reality, reducing cycle times by 40% while increasing product and market fit. Attendees will have the opportunity to ‘test drive’ the Bluescape digital workspace solution in booth #29232-SL.

The company’s full schedule of booth activities includes:

•  Daily demo sessions from 9 AM – 4 PM •  Daily Bluescape-hosted Happy Hour from 4 PM – 6 PM •  A Ron Jon Surf Shop Surfboard Sweepstake, and •  Daily Raffle of two Amazon Echo Shows

“Retailers and manufacturers are having to re-think the way they design, develop, and even display products for today’s consumers who demand significantly more personalization, faster turnover of styles and functions, and a much more satisfying shopping experience,” said Peter Jackson, CEO of Bluescape. “Consequently, outdoor retail brands and manufacturers cannot continue to use the same decades-old design and manufacturing approaches. Bluescape offers a faster, more efficient approach that inspires greater levels of creativity and innovation through the latest advancements in cloud computing, visualization and data/content integration while teams continue to use the software tools they are used to.”

About Bluescape Bluescape enables companies to innovate, collaborate and work faster and more efficiently. Its content collaboration software gives dispersed internal and external teams a persistent digital workspace to meet, share, develop and iterate on content, ideas, and products. Founded in 2012, Bluescape is headquartered in San Carlos, California and a wholly owned subsidiary of Haworth. Visit



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