Bluescape Appoints Rick Tywoniak as Chief Marketing Officer
Aug 22, 2018
Former Cisco channel executive to lead global marketing effort to drive increased market awareness, leadership and company growth
SAN CARLOS, Calif., August 22, 2018 — Bluescape®, a leader of innovative collaboration workspace solutions, announced the appointment of Rick Tywoniak as Chief Marketing Officer. He will lead the effort to build out the company’s developer and partner eco-system as well as expand the company’s channel and sales enablement programs, marketing and communications.
“Rick’s demonstrated track record in driving rapid growth aligns perfectly with our business strategy,” said Peter Jackson, CEO at Bluescape. “His expertise, in building successful developer and partner programs at Cisco, will lead us to gain market relevance in the emerging digital collaboration space.”
Tywoniak brings over 15 years of marketing, business development, sales and engineering leadership with expertise in building and leading major partner and developer programs. He most recently led the company marketing direction and sales strategies as chief revenue officer at developerprogram.com. Before that, he held senior management and sales positions at Cisco Systems, Vovida Networks (including its successful acquisition by Cisco) and Xerox Corporation.
Throughout his stellar career at Cisco, Tywoniak led and managed successful global partner programs including the creation and leadership of the company’s first developer program, Cisco DevNet, which grew to a robust 450k developer community within the first four years. He also built a partner ecosystem program for Cisco’s Collaboration Technology Group which drove sales and software platform adoption.
“Bluescape is primed to disrupt traditional collaboration and meeting technologies. No other company offers such a unique digital collaborative workspace where teams can create, share and interact with their content,” said Rick Tywoniak, CMO at Bluescape. “The opportunity to build out a vibrant partner ecosystem will dramatically change the ways people work together. I am excited to be a part of the creation of this ‘new workplace.’”
Bluescape enables companies to innovate, collaborate, and work faster and more efficiently. Its collaboration workspace and online whiteboard solution gives dispersed internal and external teams an interactive workspace to meet, share, develop, and iterate on content, ideas, and products. Founded in 2012, Bluescape is headquartered in San Carlos, California and is a wholly owned subsidiary of Haworth. Visit Bluescape and follow us on Twitter, LinkedIn or Facebook.