At VRLA Expo 2017: Short Film & VR Demonstrate New Genre of Hyper-Immersive, Virtual Cinema

Filmmakers of “Wonder Buffalo” Discuss How Mixing Photogrammetry, Animation, and Immersive Sound Put the Movie-Goer Inside the Story Like Never Before

SAN CARLOS, Calif., April 12, 2017

Who: The creators and supporters of the short film and virtual reality project “Wonder Buffalo”, including Christine Berg, Writer/Director; Drew Diamond, Producer; Brian Frager, VR Producer, and additional representatives from collaboration sponsors Technicolor, Realtra, and Bluescape.
What: The unique virtual cinema experience will be on display, along with a recreation of how the experience itself was made as shown in Bluescape’s visual collaboration workspace.

Also, the creators and contributors to “Wonder Buffalo” will participate in a panel discussion presented by Technicolor on how an empowering story touching on themes of bullying, body image issues, and cultural differences inspired the creation of an interactive, room scale VR experience. The panel will explain how and why they decided to take a mixed-media approach, melding photogrammetry, animation and immersive sound to connect users to the protagonist and her journey.

When: Friday, April 14th – Saturday, April 15th
(The panel discussion will take place on Friday, April 14th from 3:30pm – 4:20pm in the Unreal Engine Theater)
Where: LA Convention Center – West Hall A
1201 S Figueroa St, Los Angeles, CA 90015
Contact: Sue Parente

About VRLA
VRLA is the world’s largest virtual reality expo, building awareness for this rapidly expanding new generation of VR. The VRLA Expo hosts a thriving community of developers, entrepreneurs, enthusiasts and more, all excited and curious about this modern renaissance of virtual reality, augmented reality, and immersive technology.

About Wonder Buffalo
The short film “Wonder Buffalo” and its VR experience were directed by Christine T. Berg, co-written with Simon Shterenberg, and produced by Executive Producer Erik Weaver, VR Executive Producer Lindsey Townley, Producer Drew Diamond & VR Producer Brian Frager. It tells a coming-of-age story of a Thai-American teen finding acceptance and empowerment by taking on the role of her favorite superhero.

The production of Wonder Buffalo was made possible through the Entertainment Technology Center at the University of Southern California’s (ETC) 2016 Innovative Technology Award granted to filmmaker Christine Berg and writing partner Simon Shterenberg. A group of ETC member companies, including Bluescape, and a few non-member companies were the backers of this film project. Among the supporting companies are Disney/ABC Television Group, Warner Bros., NAGRA Kudelski Group, Technicolor, 8i, Realtra, Silverdraft, Equinix, Sony Electronics, Amazon Web Services, the Creative Visions Foundation, The World Building Institute and USC School of Cinematic Arts. For more information on the film, visit

About Bluescape
Bluescape helps companies create better. Its visual collaboration software gives teams a virtual workspace to meet, share, and develop ideas. Accessible wherever you are, Bluescape lets you see the whole picture as you ideate, design, and refine concepts. Founded in 2012, Bluescape is a wholly owned subsidiary of Haworth and headquartered in San Carlos, California. Visit

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